Tuesday, August 7, 2018
FACEBOOK has become an important part of our daily lives, personally and professionally. Nowadays, companies without a Facebook page are less connected to their consumers. A well-maintained and active Facebook Business Page plays a very important role in leveraging the digital presence of any business. It offers a tremendous opportunity to increase exposure, create a positive brand image, and generate leads/sales. Facebook has always been the favorite platform to effective advertising on social media. Here are two key reasons why you should start advertising on Facebook, starting right now.
Ridiculously High Footfalls
In the world of marketing – Footfalls mean the number of people who visit a place/location in a specific period of time. And Footfalls is one of the most important variables to consider before planning any marketing campaign. People spend a lot of time scrolling through their Facebook feeds. Facebook is too huge for any size of business to ignore. This is the world’s biggest shopping mall where tons of people hang out all the time. An average American spends 40 minutes of their time every day interacting with content on Facebook.
Facebook is the King of all Social Media platforms, both in terms of recognition and number of users. With more than 2 billion active profiles, Facebook proves itself to be the most incredible resource for businesses. Your potential buyers are already active on Facebook, you just need to use Facebook ads if you want them to discover your business.
Facebook ads will help you reach the right audience… your Audience!
Amazing Targeting
If you have a Facebook Page for your business, sometimes you might experience a very low percentage of your followers actually seeing/interacting with your updates on a regular basis.
This is not your fault, Facebook’s algorithm works in that way intentionally. All News Feeds are tailored to the past interactions of the user and unless a user interacts with your business account multiple times Facebook won’t show content from your page under their news feeds.
This is where Facebook Ads play a very vital role by helping you reach your targeted audience who are your potential buyers giving you an opportunity to cultivate a long-term relationship with the right people.
Through Facebook Ads, we can help your business get in front of specific, and motivated segments of your audience with some incredibly powerful ad targeting options. You can start a campaign with typically $50 and can have your message in front of 5,000-10,000 potential buyers.
Need a New or Improved Social Media Presence – Give a shout-out to Walibu!
Walibu can help you design, develop and maintain an active presence of your brand on Facebook. It will keep your fans engaged with your brand and provide you with a chance to make a new customer any second. To Get Started, CLICK HERE or Email us at team@walibu.com
Feel free to reach out to us if you are interested in improving the online presence of your business. Our passionate and enthusiastic team will be very happy to help you grow your business. We look forward to being a part of your marketing, technology, and design team!